A new, artist-first NFT platform is launching this month, featuring a colorful artwork by Taiwanese-American painter James Jean as its inaugural drop.
LGND launches on May 12, with Jean’s work, titled The Editor | Day, to be released on May 16. The platform aims to facilitate a digital transition of mainstream art and is partnering with artists like Joshua Davis/PrayStation, Tristan Eaton, Ryan Travis Christian, Yuko Shimizu, Eliza Ivanova and Ross Tran for their upcoming NFT releases. LGND takes strategic direction from an artist council composed of a diverse and rotating collective, and is focused on reducing carbon emissions — a major problem that currently exists within the NFT space.
The Editor | Day, Jean’s upcoming NFT endeavor on LGND, references a painting of Saint Lucy, the protector of sight, by Francesco del Cossa from the 15th century. The colorful work represents different narratives branching from the subject’s imagination, with each leafy shoot revealing a pair of eyes. Cranes are also referenced in the piece, an animal that Aristotle once described as carrying a touchstone that can be used to test for gold.
Jean will donate 25 percent of artist proceeds from his LGND NFT collection to Endaoment.org, which benefits the Stand With Asians Community Fund.
In March, Jean minted his first NFT — his famed Slingshot digital painting that fetched over $20,000 USD.
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