Zenith Brings the DEFY A3690 Back as a Boutique-Exclusive Timepiece

The latest wristwatch to be added to Zenith’s DEFY Revival series is the Boutique Edition A3690. Following the return of the A3642 last year, which was Zenith’s first-ever DEFY watch, the brand also recently brought back the A3691, another vintage model from the ‘70s.

Like the previous two DEFY Revival watches, the new A3690 is a faithful reinterpretation of its original inspiration, sporting an iconic 37mm octagonal steel case with 14-sided bezel designs, complete with a matching steel ladder bracelet, and a vignette-effect dial design. The timepiece is powered by the ultra-thin ELITE 670 calibre, the watchmaker’s quintessential automatic movement with a 50-hour-power reserve, and water resistance of up to 30 ATM.

In terms of colors, the A3642 featured a warm gray and the A3691 sported a moody crimson, while the latest piece is characterized by a punchy, turquoise dial — as most Boutique Edition Zenith watches often incorporate accents of blue within their design, dial and movement.

Retailing for $6,900 USD, the DEFY Revival A3690 Boutique Edition is exclusively only available for purchase via Zenith’s online and physical stores.

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